Whether you’re new to blogging or a seasoned pro, there’s always room to improve your skills. This article offers some useful tips for how to create blog posts that readers will enjoy.
Embed a podcast or video into your articles
Embedding a podcast or video into your blog post is one way to attract readers and boost your SEO. This is especially true if your target audience is on the go. However, not everyone loves listening to podcasts. Fortunately, there are other options to get the same effect without committing to a long-term partnership.
Embedding a video is a bit more involved. You will need to find a hosting site and upload the video file. The process can be a bit complicated if you aren’t familiar with the ins and outs of your host’s platform, but if you have an idea of what you’re doing you should be fine.
To make your blog post more interesting, you can use your blog’s HTML editor to add a small video player to your post. It should be placed near the top of the article, preferably in a place where readers can see it.
You can also use an iFramely plugin to create a responsive media block for your video or podcast. In the plugin’s settings, you can customize the attributes of the player. Some of the more advanced features include the ability to set the start time, display related videos, and more.
If you’re using WordPress, you’ll want to install the iFramely plugin. Once installed, you’ll want to copy the embed code into your HTML field. Be sure to test the resolution to ensure it will work on your website. Alternatively, you can paste the code into your clipboard.
The iFramely plugin provides a variety of customizable blocks to place on your website. The Libsyn player is a great example, but you can also use other popular media players such as Vimeo and YouTube.
Avoid numbers and hyphens in your domain name
If you’re looking to create a blog, it’s important that you avoid numbers and hyphens in your domain name. Using hyphens can actually cause your brand to appear spammy. This will affect the trustworthiness of your company, and can lead to lost traffic.
Search engines prefer non-hyphenated domain names. Hyphenated domains are often confusing to the human eye, and can be hard to remember. They also can result in losing customers and potential clients. It may even lead to legal issues, especially if your site is a trademark.
Alternatively, you can avoid using hyphens by using underscores instead. In this case, the underscore acts as a concatenation signifier, making it easier for humans to separate words.
While this may seem like a good idea, you’ll need to think about what future website visitors will experience when they click on your domain. For instance, they will have to switch to an alphabet keyboard when they type the URL on their phone. Then they’ll need to switch back to a numeric keyboard if they want to input the domain on their computer.
In addition, you need to consider the possibility that people might miss the hyphen when typing the URL. This can lead them to a competing website. As a result, they might end up on the competitor’s page, and their impression of your company will be negative.
You’ll also need to think about the fact that search engines like Google are not guaranteed to see the hyphen in your domain. That can mean that they will pass it off as a spam link, and your site will not be as highly ranked.
Ultimately, it’s best to keep your domain names simple and easy to spell. Ideally, you’ll want to come up with a short, one-word domain phrase.
Write a catchy headline
When it comes to creating blog tips, a catchy headline is the key to making the most out of your content. A great title can drive traffic and increase sales. With so many articles online, it’s important to have a headline that grabs attention and stands out from the crowd.
There are several different approaches to crafting a winning title. Some of the most effective include incorporating the appropriate number of words and a question mark. Using acronyms, like the name of a television show, can save space.
The best headlines are personalized and include elements that are relevant to your target audience. This means they will get read. If you are unsure of how to do this, try conducting some research using Buzzsumo. It’s a great way to find popular searches and see if you can incorporate them into your next blog post.
Another trick is to use Google’s auto-complete feature. You can enter your focus keyword into the search bar and see what comes up. While this won’t work for every article, it’s a good place to start.
Creating a catchy headline isn’t easy. However, with practice and some well-thought out research, you’ll have your title written in no time. And when you do, you’ll have a great piece of marketing content that will do wonders for your business.
While there are a lot of ways to write a catchy title, the most important is to keep in mind the type of readers you want to attract. For example, if you are writing for entrepreneurs, you’ll want to use a focus keyword like “startup” rather than “small business.”
When you are creating blog tips, remember to make sure your title is worthy of the title. Getting your title right will be the difference between an article that gets read and one that gets deleted.
Using categories to organize your blog posts will not only increase the number of pages you can get out of each post, it will also help you develop a better content strategy. Categories will also make it easier for search engines to understand your site.
There are two ways to organize your categories. The first is to group your posts into different topics, and the second is to create sub-categories. This helps you keep your site organized and allows you to find content that you have missed.
If you’re just starting out, you’ll want to start with the most basic category. You’ll be able to move on to more advanced categories later. However, if you have more than three or four categories, you’ll need to break them up into sub-categories.
Tags are another important way to organize your posts. While categories are more ambiguous, tags are more specific. Tags are important for search engines and for site visitors. Organizing your blog posts by tagging them is a great way to ensure that users find the content they’re looking for.
Taxonomies are a great way to sort your content. They are especially useful for businesses. A large business may need as many as five to 10 different categories for their site. But a small business shouldn’t go overboard.
For example, if you’re a food blogger, you might include recipes in several different categories. Your blog post about the best chocolate chip cookies will probably be in the recipe category.
There are many other methods to organize your posts. However, tagging your posts is the most important one. It will help readers find your content, and it can increase your brand’s reputation.
Promote your blog
Whether you’re just starting out or looking to improve your existing blog, you’ll need to know how to promote your blog. The right marketing strategy can help you build a sustainable audience, drive traffic to your website, and convert readers into paying customers.
One of the best ways to promote your blog is through social media. Sharing your content on Facebook, Twitter, LinkedIn, and other popular networks is a great way to engage with your readers. You can also use your blog to generate inbound links that boost your search engine rankings.
To get the most out of social media promotion, you should research your target audience’s online habits. For example, you may find that the majority of your readership comes from mobile devices. If you can, you’ll want to make sure that your blog is compatible with mobile push notifications. These alerts appear on smartphones just like social messages.
Another useful tip for promoting your blog is to make sure that it’s easy to find. For instance, you can add a link to the top of your page to make it easier for readers to reach older posts. This can also improve engagement rates.
An effective way to boost your blog’s engagement rate is to include a call to action (CTA) in your blog post. Your CTA should encourage readers to share your content on social networks, subscribe to your newsletter, or buy your product.
Email is another important tool for promoting your blog. Email has a more personal feel than social networks, and it can be used to cultivate an audience of readers. However, you will need to do a bit of work to build your email list. You’ll need to craft catchy subject lines and create compelling content to attract subscribers.