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marketing automation companies

Having a marketing automation platform can be extremely useful to a company, and there are plenty of different marketing automation companies to choose from. These include HubSpot, ActiveCampaign, Iterable, Paramantra, and Dotdigital. The best marketing automation company is one that is able to meet your company’s needs. It will also be one that can help you stay on top of your marketing.

ActiveCampaign

Founded in 2006, ActiveCampaign is an all-in-one online marketing platform that provides a comprehensive set of marketing tools. Its suite of applications includes email marketing, campaigning, and sales and marketing automation. With more than 130,000 businesses and 170 countries using its platform, ActiveCampaign has emerged as a leading marketing automation company.

The software includes an in-built CRM, lead scoring, and automation workflows. It also integrates with more than 300 third-party platforms. These integrations provide access to deep customer data from eCommerce sites and other platforms.

The software’s lead scoring feature allows users to assign points and create customized reports based on user behavior. It also helps users prioritize leads and deploy resources accordingly. The software also includes a helpful customer support team.

HubSpot

Founded in 2006, HubSpot is a marketing automation company. It offers an all-in-one solution for marketing, sales, and customer service. It’s a scalable platform that’s easy to use. It includes an impressive library of resources, an easy content management system, and an easy way to manage leads.

HubSpot’s customer service is top-notch, with live chat and phone support available to customers. Whether you’re a beginner or an expert, you can get help from a real human. If you need a bit of guidance, there’s a free marketing automation course to choose from at HubSpot Academy.

LeadSquared

Founded in 2011, LeadSquared is a marketing automation company that helps sales reps convert leads into paying customers. It is an end-to-end CRM solution that provides deep sales and marketing insights. It helps businesses of all sizes. Whether you’re a startup or a Fortune 500 company, LeadSquared can help you grow your business.

With LeadSquared, you can create secure landing pages without writing code. You can also build interactive web forms and drip-marketing campaigns. You can also integrate LeadSquared with several business apps. It provides deep analytics and a dashboard that enables you to analyze the conversion rates of your website and emails. You can also set lead scores and automate workflows.

Maropost Marketing Cloud

Founded in 2011, Maropost is a marketing automation company that helps organizations engage with their customers. Its services include email campaigns, mobile marketing, social media campaigns, and web tracking. It offers a range of services to help grow your business, and it is especially suited for small and medium businesses.

Maropost has offices in the US, Canada, India, and Sweden. It has over 500 third-party app integrations, which means that marketers can easily create and send messages to their customers. In addition to this, it supports APIs and offers comprehensive reporting.

Iterable

Founded in 2013, Iterable is a marketing automation company that provides a platform to send personalized messages across different channels. The company is based in San Francisco, California. Its customer base is made up of more than three billion users worldwide. The platform is used by over two dozen companies, including Fender, Box, Zillow, and Calm.

The platform is powered by AI and data science. This technology allows for behavior-based personalization, and it also optimizes the channels that work best for each user. It also provides a 360-degree view of each user. Iterable enables marketers to create personalized experiences and measure every interaction with customers.

Paramantra

Founded in 2008, Paramantra is a privately held software company that is based in Bengaluru, Karnataka. It’s a tech company that focuses on a few key areas of expertise. The company’s mainstay is marketing and customer relationship management. However, it also provides its clients with engineering solutions, professional services, and hospitality offerings.

The company’s name is derived from its mainstay, a marketing automation tool aimed at real estate professionals. The software can help real estate agents manage their marketing campaigns, track service tickets, and a myriad of other functions.

Dotdigital

Founded in 1999, dotdigital is a marketing automation company that provides a cloud-based, omnichannel platform that helps brands engage with subscribers. The company’s Engage Cloud enables hyper-personalized interactions and provides actionable insights for marketers. The solution connects to subscriber and order data, which helps users build data-driven marketing programs.

Dotdigital offers a user-friendly interface that allows users to create customized emails, landing pages, and campaigns. It also provides easy-to-use data segmentation capabilities that allow users to tailor emails based on the contact’s address book, purchasing history, and purchase behavior. The emails can also include images and call-to-actions.

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